Absolute Essentials of Digital Marketing, Paperback/Alan Charlesworth

This shortform textbook provides readers with a comprehensive yet concise overview of the fundamentals of Digital Marketing, including SEO, metrics and analytics, web development, e-commerce, social media and digital marketing strategy. Publisher: Taylor & Francis Ltd Author(s): Alan Charlesworth Illustration(s): 2 Tables, black and white; 13 Line drawings, black and white; 15 Illustrations, black and white Number of pages: 102 Collection: Absolute Essentials of Business and Economics Publication date: 2023 Dimensions: 136 x 215 x 10 Cover type: Paperback / softback