Brand Mechanics: The Art and Science of Building Brands - Michael Llewellyn-williams Phd
Michael Llewellyn-Williams, PhD is the Founder of BrandMechanics(R), a brand consulting firm in San Francisco specializing in brand and communications strategy development, but without the fluffy nonsense and BS. An award-winning, hands-on brand strategist and agency account planner for over 30 years, Dr. Llewellyn-Williams been a conference speaker/chair in Europe, the United States and Asia.