Creativity in Business: Based on the Famed Stanford University Course That Has Revolutionized the Art of Success - Michael Ray

This liberating book refutes the myth that creativity is a gift limited to a select few. Ray and Myers provide simple guidelines for unlocking the creative essence in all of us. 25 drawings. This exploration of innovative thinking in companies of all kinds shows us how creativity in business can enrich us, and those who work with us. -- Spencer Johnson, co-author, The One Minute Manager