Cultural Intelligence for Marketers. Building an Inclusive Marketing Strategy, Paperback/***

Use advanced cultural insights to transform your marketing strategy and discover what you can do to make your process culturally intelligent and genuinely inclusive. Publisher: Kogan Page Ltd Author(s): Anastasia Karklina (Senior Lead of Global Insights, Cultural Intelligence and Strategy) Gabriel Number of pages: 280 Publication date: 2024 Dimensions: 156 x 233 x 16 Cover type: Paperback