Digital Business and E-commerce. 8 ed, Paperback/David Edmundson-Bird

Digital Business and E-Commerce Management is an industry-leading text on the strategies and tactics of a Digital Business environment. Offering the latest knowledge in the field with case studies, activities, and exercises, this edition will equip students with the tools to review, plan and implement a digital business strategy successfully. Publisher: Pearson Education Limited Author(s): David Edmundson-Bird Number of pages: 664 Publication date: 2024 Dimensions: 265 x 197 x 29 Cover type: Paperback / softback