Digital Pricing Strategy. Capturing Value from Digital Innovations, Paperback/***

Digital Pricing Strategy provides a best practice overview of how companies design, analyse and execute digital pricing strategies. Publisher: Taylor & Francis Ltd Illustration(s): 12 Tables, black and white; 81 Line drawings, black and white; 1 Halftones, black and white; 82 Illustrations, black and white Number of pages: 312 Publication date: 2023 Dimensions: 173 x 246 x 21 Cover type: Paperback / softback Editor(s): Andreas (Universita Ca' Foscari Venezia, Italy) Hinterhuber