Double Your Price: The Strategy and Tactics of Smart Pricing, Paperback/***

A practical, accessible guide on the theory, strategy, psychology, and execution of pricing. With useful tools, and clear, realistic guidance on how to leverage pricing to drive business success. Publisher: Pearson Education Limited Number of pages: 256 Publication date: 2023 Dimensions: 138 x 217 x 15 Cover type: Paperback / softback