Ethics in Public Relations. Responsible Advocacy, Paperback/***

Identifies universal principles of responsible advocacy in public relations. This book explores such matters as the fragile line between ethical and legal public relations practices, ethical challenges in building relationships with increasingly diverse publics, and the requirements of ethical advocacy online. Publisher: SAGE Publications Inc Number of pages: 256 Publication date: 2006 Dimensions: 155 x 229 x 14 Cover type: Paperback / softback Editor(s): Carolyn Bronstein