Gamechangers and Rainmakers. How Sport Became Big Business, Paperback/David Stubley

Gamechangers and Rainmakers is the compelling story of sports marketing and the creation of a trillion-dollar global business. From the troubled 1960s to the game-changing 1980s, through to the 21st century with emerging nations hosting sport’s top events and overseas investors buying football clubs, this book traces the money trail. Publisher: Pitch Publishing Ltd Author(s): David Stubley Number of pages: 288 Publication date: 2025 Dimensions: 138 x 215 x 24 Cover type: Paperback / softback