Global Business: Management, Paperback/Leslie Willcocks

Focuses on the major challenges of running marketing and R&D functions in an international business. Insights, into how businesses manage organisation structure and architecture; sourcing and the supply chain; information systems and emerging technologies; and human resources, in different parts of the world-globally, regionally and domestically. Publisher: SB Publishing Author(s): Leslie Willcocks Illustration(s): 45; 45 Number of pages: 248 Publication date: 2021 Dimensions: 191 x 245 x 22 Cover type: Paperback / softback