Innovating at the Top | Roland Berger, Soumitra Dutta, Tobias Raffel, Geoffrey Samuels

Imagine furnizată de magazinul partener

Innovating at the Top | Roland Berger, Soumitra Dutta, Tobias Raffel, Geoffrey Samuels

Editură / brand: Palgrave Macmillan

Preț în magazin
158,00 RON
COfertă de la carturesti.roPrețul final se confirmă în magazin
Vezi oferta în magazin↗

Vei fi redirecționat către site-ul partenerului. Disponibilitatea nu este garantată de TârgulDeCărți.

✓

Preț actualizatdin feedul magazinului

↗

Cumpărare sigurădirect de la partener

↘
Alertă gratuită

Te anunțăm când scade prețul

Lasă numărul de WhatsApp și primești un singur mesaj când produsul devine mai ieftin.

Despre produs

Descriere

More than ever, today's rapidly changing global markets increase the risks and rewards for innovations. But amidst rising uncertainties and greater competition, can CEOs improve the chances for successful innovation? Innovating at the Top presents revealing interviews with CEOs at nine highly innovative international corporations – Bosch, Genentech, Infosys, Nokia, Research in Motion, SAP, 3M, Toyota, and Unilever - to gain their views how to encourage and support innovation. When CEOs across three continents express many similar opinions about stimulating innovation, it is clear there are fundamental principles and methods all CEOs should explore to spin up the flywheel of innovation.Innovating at the Top distils 10 Key Innovation Drivers from insightful CEO recommendations and advice. These innovation management practices can help every CEO consider proven ways to raise the probability a company can reach and sustain stronger innovative performance.