Marketing Analytics. A Practical Guide to Improving Consumer Insights Using Data Techniques, 3 Revised edition, Paperback/Mike Grigsby

Confidently apply marketing analytics techniques to improve consumer insights and marketing performance, so you can compete more effectively in the marketplace. Publisher: Kogan Page Ltd Author(s): Mike Grigsby Number of pages: 336 Publication date: 2022 Dimensions: 157 x 233 x 21 Cover type: Paperback / softback