Myths of Branding. Dispel the Misconceptions and Become a Brand Expert, 2 Revised edition, Paperback/Andy Milligan

Debunk the most pervasive myths about the world of branding, with this expert overview that separates the facts from the falsehoods. Publisher: Kogan Page Ltd Author(s): Andy Milligan Number of pages: 264 Collection: Business Myths Publication date: 2022 Dimensions: 130 x 197 x 18 Cover type: Paperback / softback