New Insights on Trust in Business-to-Business Relationships. A Multi-Perspective Approach, Hardback/***

New Insights on Trust in Business-to-Business Relationships. A Multi-Perspective Approach, Hardback/***

Brand / Editură: Emerald Publishing Limited
541.99 RON
New Insights on Trust in Business-to-Business Relationships provides readers with advanced original insights on trust antecedents, processes and consequences within the B2B marketing context and offers practical tools alongside suggestions for future research.