Retail Marketing. Contemporary Approaches to Retailing in the Digital and Experience Economy, Paperback/Sarah Montano

Learn how retailers can succeed with this textbook that covers the key concepts and practices of contemporary retail marketing and management. Publisher: Kogan Page Ltd Author(s): Sarah Montano Number of pages: 304 Publication date: 2025 Dimensions: 169 x 240 x 20 Cover type: Paperback / softback