Romance Your Brand: Building a Marketable Genre Fiction Series - Zoe York

For the first time ever in print, Zoe York breaks down how she plans a series--something she has done ten times over. Romance Your Brand is an adaptation of an intensive four-week course, now available to authors everywhere. This book covers: - high-concept pitches - taglines and blurbs - world building and casts of characters - writing the first book in a series - finding comparable series and covers - how to write towards future marketing - and why ALL OF THE ABOVE should be considered before you write a single word