Rule #1: The Simple Strategy for Successful Investing in Only 15 Minutes a Week! - Phil Town

The champion of do-it-yourself investing offers a revolutionary new, risk-free paradigm for wealth building. The core of his approach, Rule #1, is simple: Don't invest to make money; invest to not lose money. From that guiding principle others follow, as Town reveals new ways to achieve stellar returns. #1 NEW YORK TIMES BESTSELLER - The clearest and best book out there to get you on the path to riches. This one's special!--Jim Cramer, host of CNBC's Mad Money Great tools for anyone wanting to dabble in the stock market.-- USA Today Phil Town is a very wealthy man, but he wasn't always. In fact, he was living on a salary of $4,000 a year when some well-timed advice launched him down a highway of investing self-education that revealed what the true rules are and how to make them work in one's favor. Chief among them, of course, is Rule #1: Don't lose money. In this updated edition to the #1 national bestseller, you'll learn more of Phil's fresh, think-outside-the-box rules, including: - Don't diversify - Only buy a stock when it's on sale - Think long term--but act short term to maximize your return - And most of all, beat the big investors at their own game by using the tools designed for them ! As Phil demonstrates in these pages, giant mutual funds can't help but regress to the mean--and as we've all learned in recent years, that mean could be very disappointing indeed. Fortunately, Rule #1 takes readers step-by-step through a do-it-yourself process, equipping even the biggest investing-phobes with the tools they need to make quantum leaps toward financial security--regardless of where the market is headed.