Strategic Management. From Confrontation to Transformation, Paperback/Kevin Heij

In the quest for competitive advantage, navigating change can be daunting. Following a unique, four-part structure focussing onconfrontingstrategic issues,sensingopportunities and threats,choosingstrategies andtransformingorganizations, this essential textbook offers a fresh and provocative perspective on strategic management. Publisher: SAGE Publishing Author(s): Kevin Heij Number of pages: 680 Publication date: 2023 Dimensions: 190 x 248 x 35 Cover type: Paperback / softback