Strategic Public Relations Leadership. 2 ed, Paperback/Paul Willis

This revised and updated edition provides a framework to enable public relations professionals to clearly articulate and demonstrate their own contribution to organisational effectiveness, while also setting out the specific capabilities public relations leaders must exhibit to operate at the highest levels of the organisation. Publisher: Taylor & Francis Ltd Author(s): Paul Willis Number of pages: 228 Publication date: 2022 Dimensions: 154 x 234 x 23 Cover type: Paperback / softback