Systematic Planning for Business Functions. How to Develop Strategic Business Plans, Paperback/***

The book presents a framework of six steps through which each business passes, a pattern of procedures for straightforward planning, and the three fundamentals -- marketing strategy, operations strategy, and sensitivity analysis -- involved in any business planning project. Publisher: Taylor & Francis Ltd Author(s): Hakan (IMECO Industrial Management & Engineering, Istanbul, Turkey) Butuner Illustration(s): 33 Tables, black and white; 17 Line drawings, black and white; 17 Illustrations, black and white Number of pages: 164 Publication date: 2025 Dimensions: 252 x 179 x 14 Cover type: Paperback / softback