The Growth Dilemma. Managing Your Brand When Different Customers Want Different Things, Hardback/Ryan Hamilton

With depth, clarity, and a bit of humour, Wilson and Hamilton give you a better way to strategically select new target markets and manage multiple customer segments. The Growth Dilemma is your road map to brand growth. Publisher: Harvard Business Review Press Author(s): Ryan Hamilton Illustration(s): Illustrations Number of pages: 288 Publication date: 2025 Dimensions: 243 x 165 x 29 Cover type: Hardback