The Martech Handbook. Build a Technology Stack to Attract and Retain Customers, Paperback/Darrell Alfonso

Create and manage a powerful marketing technology stack that will add value and connect all key areas of marketing, with this jargon-free and easy-to-follow guide. Publisher: Kogan Page Ltd Author(s): Darrell Alfonso Number of pages: 256 Publication date: 2022 Dimensions: 196 x 128 x 7 Cover type: Paperback / softback