The Power of Instinct. The New Rules of Persuasion in Business and Life, Hardback/Leslie Zane

A renowned branding consultant and behavioral psychologist shows readers how to appeal to the hidden brain where instinct prevails, creating a network of connections that convince people to buy into your product, idea, or vision. Publisher: PublicAffairs,U.S. Author(s): Leslie Zane Number of pages: 272 Publication date: 2024 Dimensions: 161 x 242 x 28 Cover type: Hardback