Using Behavioral Science in Marketing. Drive Customer Action and Loyalty by Prompting Instinctive Responses, Paperback/Nancy Harhut

Apply behavioral science techniques in key areas of marketing to drive consumer action for increased engagement and conversion rates. Publisher: Kogan Page Ltd Author(s): Nancy Harhut Number of pages: 288 Publication date: 2022 Dimensions: 234 x 156 x 20 Cover type: Paperback / softback